Fan Engagement
Our world moves at lightning speed these days, and reactions to ideas are often magnified to unthinkable levels just 15 years ago. Having an ongoing understanding of where your fanbase stands is not only helpful in formulating ideas and decisions but allows you to better understand how most fans are reacting to something as opposed to the loudest voices on Twitter.
The passion of your fans is trying to tell you more than things as black-and-white as wins and losses.
Trendency places your fans at the center of the relationship in an easy-to-use ongoing dialog, allowing them to feel in charge and, in turn, provide actionable and ongoing insights to divisions throughout your organization.
We can provide information on how your fans are feeling. Trendency acts as a conduit, creating an easy way for your fans to share their thoughts. While also providing your organization with a window to understand what actions your fans are taking outside of their interactions directly with the team. We want to be your ally as a stand-alone tool or in conjunction with your current moment-in-time research program. Helping you identify external inflection points that impact fans – global events, cultural moments, actions by the organization, etc.
Interested in hearing more? We are always happy to talk.