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DCPS

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Case Studies

The Challenge

COVID-19 wreaked havoc on our society, including our public schools. With so many stakeholders, the District of Columbia Public School system (DCPS) partnered with Trendency to track the views of parents across the city during the 2020-2021 school year, focusing on how remote learning was going for families and their thoughts on plans for opening schools to in-person learning.

Approach

Knowing that the situation was going to be fluid throughout the year and changes needed to be made at a moment’s notice, Trendency’s approach allowed DCPS to not only track long-term changes but also add new questions at any point in time throughout the year. With Trendency’s dynamic platform, data on a new situation was available within hours versus days or weeks.

Results

There was no chance that 100% of parents would be happy with every decision but, with access to timely data, DCPS could make decisions based on the current views held by parents across the city rather than simply reacting to the loudest voices in the room. DCPS was also able to better anticipate the reaction to different plans before they were made public.

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